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Defence canteen, India’s No. 1 retailer, to go online

Mumbai, Aug 16, 2017: The Canteen Stores Department (CSD) — which supplies goods at concessional rates to defence personnel from the Army, Navy and Air Force — is undergoing a makeover.

Updated:Tuesday, August 15, 2017, 23:28

Defence canteen, India’s No. 1 retailer, to go onlineMumbai, Aug 16, 2017: The Canteen Stores Department (CSD) — which supplies goods at concessional rates to defence personnel from the Army, Navy and Air Force — is undergoing a makeover.

CSD, which is facing unusual criticism with regard to alleged restrictions being imposed on products, is not only looking at expanding its depots but is also putting in place systems to ensure its 1.2 crore customers get to purchase the latest fast-moving consumer goods (FMCG) off CSD`s Unit Retail Canteen (URC) shelves, as do their civilian counterparts from the various modern retailers and kirana stores.

The country`s largest retail network, which closed the fiscal year 2016-17 with a turnover of Rs 17,000 crore, is also working with partner companies on a model that would reduce the time lag and inconvenience involved in the purchase of white goods. The objective is to make sure cardholders get the latest range of white goods to choose from, which is not the case today.

Spearheading these changes is Air Vice-Marshal M Baladitya, chairman, board of administration and general manager of CSD, who is hopeful of executing these plans by Diwali this year. "We want our customers to get the option of buying a product from our URCs the same day when the product is launched in the market. At present, products are made available with a lag effect, which can even extend to a year. We are working on shortening the time taken to launch new products.

Source: The Times of India

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